Did You Know ?
Gjirafa is one of the fastest growing Internet Services companies in Central Europe.
Gjirafa is one of the most well-funded tech startups in Europe.
Gjirafa50 is the biggest online retailer in the region.
Gjirafa50 launched in November 2016 with 50 unique products in its inventory.
GjirafaMall offers a selection of more than 160,000 products.
GjirafaMall has a live chat average response rate of 29 seconds.
Gjirafa AdNetwork facilitates targeted promotion to Albanian speaking audiences consisting of more than 10 million people.
GjirafaVideo streams more than 100 active channels, as well as exclusive original content produced by Gjirafa Studios.
Gjirafa Masters League Season 2 amassed a viewership of up to 20k concurrent users for over 12 hours per day.
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Sustainability

Reimagining Packaging

Designing packaging with circularity principles in mind.

Promoting Sustainable Products

Expanding Product Selection and stimulating sustainable consumption.

Leadership Letter

Gjirafa has always been driven by purpose. Our mission to build the Internet economy in the region, lies at the core of our company and informs our decision making on a daily basis. Since day one, we have been committed to building a better future for the generations to come. We have grown exponentially over the years, and we remain focused on long-term sustainable growth.

Sustainability is embedded in our DNA. The Gjirafa team is truly passionate about using technology to create meaningful change in the world. Together, we have built a culture of innovation and high performance.

This is an exciting time to be at Gjirafa. We operate in a growing market and we are an industry leader. As we continue to seek new opportunities to enhance customer value, we look forward to improving our sustainability performance and focusing on the areas where we can have the greatest impact.

Mërgim Cahani

Founder & CEO of Gjirafa

Read Bio

Mërgim Cahani

Mergim Cahani is the Founder and CEO of Gjirafa Inc - Gjirafa is one of the fastest growing tech companies in Central Europe (Deloitte Fast 50 2021 in CE position #11), with a mission to build the Internet economy in the Balkan region. Gjirafa’s ecosystem of services encompasses e-commerce, video streaming, online marketing, cloud computing, and entertainment production, and it is one of the most well-funded tech startups in Europe.

Previously, in New York, Mergim worked for Broadridge Financial Solutions (NYSE:BR), an Adjunct Assistant Professor at St. John’s University, and an executive management consulting program at Morgan Stanley (NYSE:MS). Regionally, Mergim was teaching at various universities, was the President of the Board of Governors at the American Chamber of Commerce in Kosovo, a board member of ATOM Institute and GAP Institute, an advisory board member of several startups, accelerators and funds. His education includes a BS and MS degree in Computer Science, and an MBA in Management, from St. John’s University and New York University.

Gjirafa Outlet

PRE-OWNED PRODUCTS

Shopping Initiatives to discourages waste.

Gjirafa currently aligns its activities with eight UN Sustainable Development Goals

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